Automotive Manufacturing

An Industry Analysis with a Focus on Tesla's Operations

Research Methods Used:

PEST Analysis
Porter's Five Forces

Business Model Canvas
Value Chain Analysis

SWOT Analysis
Market Analysis

Background

This project, completed over the course of 5 months was the final deliverable of the Economics and Strategy class I took at New York University while pursuing a graduate program in Management of Technology. The course was taught by Pavlos Mourdoukoutas, Industry Professor and Director of Management of Technology.

My Team

I was teamed up with three classmates from the course. The four of us worked together and had weekly progress discussions. I maintained the best interest of all team members during coordination and allocation of deliverables.

Research Process

PEST Analysis

Market Structure

The Automobile Industry is an Oligopoly
Companies in the industry often determine their strategies based on the actions of their rivals.
Tesla as an example of the oligopoly market structure
- 1. No barriers to entry into the market. However, in the long run, there are barriers which restrain other firms.
  2. There is an interdependence of the firms in the industry; one firm will affect the performance of others.
  3. They produce identical products that compete in the same market with other firms.